PLATFORM & Systems design · SNAPSHOT

Platform & Systems Design

I architect foundational platform features inherited across multiple products, and govern enterprise-level design systems to drive consistency at scale.

Platform Design

I design scalable platform systems for downstream products

System Ownership

Design System Owner or Key Contributor

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NIQ Design System Ownership and Governance

I owned and governed two platform-level design systems at NIQ, managing each as a distinct, complex ecosystem. Navigating separate technical constraints, legacy debt, and BI integrations, I architected highly interconnected product modules. These systems bridged deep-level data pipelines and reasoning logic with complex UI, driving nested dashboards that scaled up to 15 views per module.

Ratehub Design System Ownership and Governance

I owned and governed the foundational design system architecture across Ratehub’s four fintech brands (Ratehub, CanWise, MoneySense, and Ratehub Insurance). Encompassing four core product verticals—Everyday Banking, Insurance, Mortgages, and Investments—my work bridged complex financial workflows with scalable, AI-augmented engineering to serve millions of Canadians.

0→1 Design Systems: Built & Owned

Architected in parallel with active product development

Systems Governance

I establish design system governance to streamline cross-functional workflows and empower teams to build faster without sacrificing quality

NIQ - Design System at Enterprise-level scale

NIQ Design system is an enterprise-level design system at 100+ product scale — one interconnected world of dashboards, data modeling, data viz & tables, governed down to component-level tokens. Two main bodies: NIQ Retail & NIQ Discover, with multiple satellites apps within the system.

100+ interconnected products

· 60B daily data points

· 95 countries

· dashboards

· data modeling

· data viz

· data tables

Token architecture · depth governed

01

Primitive

raw values — colour, space, type scale

02

Semantic / alias

intent layer — surface, ink, action, state

03

Component-level tokens

complexity ceiling

per-component contracts — the deepest tier a system can hold

NIQ · Design System Governance at enterprise scale· Steering NIQ Through a Double Rebrand

A six-year tech debt audit disguised as a rebrand. Two design systems reconciled in code — Precima vs. NIQ Global — every token fought, WCAG fixed across the suite, on live products with Walmart, Rite Aid, Jumbo, and CVS running throughout. When the brand reversed mid-flight, the rebuilt foundation absorbed it at ~15% net-new effort. The architecture survived a reversal it was never designed for.

Ratehub Design System Governance and Risk Mitigation

I rebuilt a complete design system from tokens to components levels, governed the design system, and authored 4 critical governance documents at Ratehub. My strategy directly prevented a 3-to-6-month engineering refactoring.

Design System Rebuilt from Code · Ratehub · MAR 2026

Ratehub — Production codebase as the source of truth — not Figma. 143 design tokens, 59 colour styles, 18 text styles extracted from live code and registered in one session. Months of manual reconciliation compressed to an afternoon.

25-Risk Design System Foundations Audit · Ratehub

Systemic debt identified before refactoring was required — stress-tested with Claude AI. Auditing a system serving live products means every finding has a blast radius; the audit ranked risks by exactly that.

Four Governance Documents, Authored Proactively · Ratehub

Each surfaced an architectural risk before it reached production — saving an estimated 3–6 months of engineering cycles.

The four governance documents

01

Font sizing — rem vs. percentage

02

Tailwind & primitive colour tokens

03

Typography — Figma styles & modes

04

Icon system direction — stroke & filled